How people read online
- Online, people behave differently
- Do not waste people's time
- The F-pattern
- Structure a page
- ✍️ All writing is re-writing
- Readability
- Readability scores
- Using editing tools to improve your words
- Get the shape right
- Words your readers may not know
- Break up long sentences
- Untangle very long sentences
- Cut unnecessary adverbs
- Use the active voice
- Choose plain, simple words
- Inclusive language
- House style
- Other editing apps
- Readability recap